Hello, I'm Sara. For the past 3+ years I have been working as a full time Graphic & Web Designer for Europe's largest online beauty retailer, feelunique.com. Since graduating in 2006 with a masters degree, I have completed many freelance design projects for both print & web, as well as experience as a freelance photographer. I have a passion for learning, and in my spare time I am always expanding my horizons with creative new projects designing textiles; tutoring art & design; and making craft goods like driftwood clocks, cards & jewellery.
Over the past 3 years I have developed my skills in CSS3 & HTML5. I created a range of graphics and helped develop monthly themes for use across feelunique.com's website & social media platforms, keeping up to date with design trends and developments such as responsive design and UX. I was responsible for designing and creating content pages using CSS & flash applications such as 10CMS; designing responsive weekly marketing newsletters (EDMs); helping the other designers with their coding skills, and ensuring that the team stay on brand.
Having polished my skills in graphic design over the past 9 years, I am fully competent using Adobe CS3 - CC14 including Illustrator, Photoshop, InDesign & Dreamweaver for both online design & print. Digital textile design is something which sparked my interest at university, where I gained skills using Corel Draw, Photopaint, & U4ia; and has now become something which I love to do in my spare time.
In 2009 I was awarded Jersey Textile Showcase's "Award for Design" following on from my MText Degree, with a strong focus on hand drawing, art working & design development for both self designated and externally set briefs. My major project innovation was micro-encapsulated sustainable travel wear. I design for target markets by matching key trends & colour palettes to market level and client needs, whilst maintaining creativity; and love to generate new ideas and concepts in response to briefs and trend predictions.
In 2008 I won Societe Jersiaise Photographic Competition's "Architecture Award" and gained a commendation in the Natural History section, following on from an AS Level Photography evening course. This enabled me to begin work as a freelance photographer for Snapper and Gallery Magazine. In addition to private commissions, photography will always be one of my creative passions, and I enjoy combining it with other processes and incorporating it into my textile & graphic design projects.